About

Brands | Bands | Fans is the world’s best free dedicated music marketing newsletter. Providing up-to-the-minute insight, BBF pokes its critical scalpel into the beating heart of music marketing to check the health and strength of campaigns across the globe. Whether it’s a pair of Brain May curling tongs, finding redeeming features of yet another ‘battle of the bands’ contest, or a wallet-crippling TV ad, we probe where the branding arteries are getting clogged and analyse just who out there is setting the pace as opposed to needing a pacemaker.

It’s an exciting world with lots of change; we want to keep you bang up to date with the most interesting stuff going on with music and brands, plus some nice titbits that, while maybe not changing the world, are worthy of at least a few minutes of your time (trans: they are stupid, funny or both).

Get your Brands | Bands | Fans transfusion now and keep your finger on the pulse.

Brand | Bands | Fans is brought to you live and direct by FRUKT, the world’s leading music strategy and communications agency.

FRUKT can help your brand use music to communicate an idea or drive a campaign – and to play a valuable role in music culture.

Contact FRUKT to find out how you can make the most from music and brand partnerships: info@fruktmusic.com