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Music laundering

January 30, 2009

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Folk gets steamy

Here’s the new commercial for Reid’s laundry service – yes, you heard right, a laundry service. Reid’s offers “tender loving care for the things you wear” and they like to sing and dance about it. The commercial features folk chanteuse Erin Ivey coyly inviting you to join her amongst the racks of freshly steamed shirts in plastic bags.

Apparently she’s the “shirt you wear” and ” your brand new slacks”. Although interestingly she Read more

Win the new Buddy Holly book

January 30, 2009

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The 3rd February marks the 50th anniversary of the untimely death of one of music’s most iconic musicians. In 1959 Buddy Holly was killed in a now infamous plane crash. A new intimate biography is being published to mark the occasion Read more

Brits aboard

January 20, 2009

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Scouting for sales

“Do you like my grassy knoll?,’ said Ferne Cotton from an AstroTurfed set as she prepared to thrust another year of BRIT nominations upon us. The Brit Awards 2009 are just around the corner, so Brands Bands Fans ventured over to the Camden Roundhouse to check out this year’s selection of last year’s talent. Ferne gave the usual patter: “I’m up for best fake blonde, ” she said – with one eye on the autocue and the other on the photographers circling a little too closely to her hemline Read more

Micha impossible

January 19, 2009

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Busker makes a mint

Tic Tac has moved on from its “refreshing little lifts” tag line and has started making a bit of noise (literally) in the music space. A few months ago we highlighted a fairly major download giveaway with Sony BMG, and now the mint brand is taking a more quirky viral approach to its musical offerings. Tic Tac is sponsoring Micha Albacow, a 16-year-old boy from Uzbekistan, who does a mean line in mint based busking. Read more

It’s a stick up

January 14, 2009

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No flies on this poster campaign

Britney Spears, Leona Lewis and Christina Aguilera get a pasting in Berlin. An underground billboard has been ambushed with lovingly applied Photoshop stickers depicting how the images may have been altered. Undeniably clever – even if it is slightly lost on the average non-Photoshop-using passer by. Ironically though, it probably draws even more eyes to the artists in question than it would have done minus the stickers.

More photos available here

Cruisin’ Tough

January 14, 2009

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New Kids on the boat

New Kids on the Block are to take a three-day cruise around the Caribbean with some of their biggest fans. The event will see performances from the reformed group and includes special ‘meet and greet’ sessions. The move echoes similar water-bound activity from the likes of Motley Crue, John Mayer and to some extent Josh Groban.

The (not so new) kids set sail from Fort Lauderdale, Florida on the 15th May Read more

Win a rare Metallica skate deck

January 14, 2009

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…and Death Magnetic albums

Those lovely people over at Universal have given us a limited edition Metallica skate deck (only 200 in existence) to give away in conjunction with the release of Metallica’s latest album Death Magnetic.

Simply answer the question below to be in with a chance of wining one of these unique prizes. Read more

Hitting the G spot

January 13, 2009

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Switching on the electrolyte

Gatorade, the Pepsi owned energy drink, is having a major overhaul – taking its increasingly retro packaging up a notch with bold new colours and simple hard hitting statements. It’s out with the ‘Gatorade – Thirst Quencher’ tag line and in with ‘Gatorade G’. US rapper Lil’ Wayne (who had the biggest selling album of 2008 at 2.88M copies) is stepping in, not to contribute music, but to work as a voice-over artist. Read more

Am I living in a box?

January 13, 2009

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Radiohead soundtrack the homeless

The National Coalition for the Homeless is utilising a track donated by Radiohead (MK-1) in its “It Can Happen to Anyone” commercial.

The ad features what at first appears to be an average well dressed girl. However, the commercial – which runs in reverse – soon highlights that even the most unsupsecting people can end up destitute.

www.nationalhomeless.org

Jingle all the way

January 13, 2009

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Microsoft makes music child’s play

Are you a heavy coffee drinking/child’s laptop stealing ad jingle creator? Are you stuck for a tune for that all-important ‘glow-in-the-dark’ towel pitch?

Well Microsoft may just have a solution for you with the unveiling of the Songsmith music package at CES. The new music creation tool is apparently “for anyone who has ever sung in the shower”. It generates musical accompaniment to match a singer’s voice. Among other effects it has “happy” and “jazzy” sliders available (which to be fair is more or less exactly what Mark Ronson uses). Read more

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