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	<title>Brands Bands Fans</title>
	<link>http://www.brandsbandsfans.com</link>
	<description>Business Perspective on Brands, Bands and Fans</description>
	<lastBuildDate>Mon, 26 Apr 2010 10:57:23 +0000</lastBuildDate>
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		<title>Seven relation army</title>
		<description>

Wimpy’s suburban heart of glass 

With some of my South African relatives finally touching down in the UK post the volcanic ash cloud flight embargo, it was interesting to pick up on a musically led campaign emanating from the region this week.

A new Wimpy ad from South Africa offers an ...</description>
		<link>http://www.brandsbandsfans.com/archives/1788</link>
			</item>
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		<title>Plug into Asia</title>
		<description>

Music Matters 2010

Music Matters is conducted in the heart of the world's most dynamic region and is Asia's only annual conference dedicated to the business of music. The event was created with and for the Music industry, bringing together major players from the entertainment eco-system to discuss, debate, do business ...</description>
		<link>http://www.brandsbandsfans.com/archives/1763</link>
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		<title>Box Frenzy</title>
		<description>

Nike takes gaming to the streets

Nike's experimental Alternate Reality Game (ARG) campaign is set to kick start this Friday across London. The footwear brand is promoting both its products and a positive fitness message via Nike Grid, a 24 hr urban running game that divides the capital into a game-board ...</description>
		<link>http://www.brandsbandsfans.com/archives/1752</link>
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		<title>China: Music &amp; Brands &#8211; Day 1</title>
		<description>

Day 1 of the British Council music mission to China kicks off with a presentation to invited guests from the cultural industries in Beijing. The FRUKT philosophy is quite visionary in some ways - multi-channel brand story-telling through entertainment... tripping of my tongue like it's skipped off the pages of ...</description>
		<link>http://www.brandsbandsfans.com/archives/1740</link>
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		<title>China: Music &amp; Brands</title>
		<description>

Forthcoming...

Everyone's talking about BRIC (Brazil, Russia, India, China) and the bounty that awaits us in these foreign lands... the big tech brands are trying to figure out how they can create solutions to the challenges that geographical scale and remoteness create with innovative programmes including getting entire villages to share ...</description>
		<link>http://www.brandsbandsfans.com/archives/1735</link>
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		<title>Underneath your clothes</title>
		<description>

Developing  a real Bond with music fans 

Bonds underwear in Australia is promoting the brand's Original Hipster underwear – and its 'hipster' credentials - via an all girl rock group performing in their underwear. Simple, yet effective, this ad is part of the brand's 10 year underwear celebration and ...</description>
		<link>http://www.brandsbandsfans.com/archives/1630</link>
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		<title>Cool as folk</title>
		<description>

Scared of beards 

Fosters has launched a quirky new series of ads promoting its Carlton Draught beer. The 'Any Excuse’ campaign sees a bizarre folk music trio (with creative facial hair) performing musical renditions to various male body parts in order to sing the beer’s praises. Each ad sees the ...</description>
		<link>http://www.brandsbandsfans.com/archives/1710</link>
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		<title>The Stravinsky Code</title>
		<description>

What does your website sound like?


We stumbled on an interesting new site last week entitled Code Organ, which lets you 'play' websites. You simply drop in a URL and it generates music from the HTML code.

The results can them be shared socially (via Twitter/Facebook).

We decided to test run a few ...</description>
		<link>http://www.brandsbandsfans.com/archives/1671</link>
			</item>
	<item>
		<title>Gaga for brands</title>
		<description>

BRIT (Ad)wards 2010


The BRIT Awards, the UK's answer to The Grammys, is over for another year. Liam Gallagher threw an award, Kasabian fell over, Lady Gaga sang a song no-one knew, and Cheryl Cole's lips operated from another dimension. However, aside from the myriad of performances, acceptance speeches and dubious ...</description>
		<link>http://www.brandsbandsfans.com/archives/1635</link>
			</item>
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		<title>Win Wireless festival tickets</title>
		<description>

WIN tickets to WIRELESS sponsored by Barclaycard

With a line up looking stronger than ever, where better to enjoy your summer than the stunning surroundings of Hyde Park at Wireless sponsored by Barclaycard?!

The opening day of Wireless already boasts a stunning line up with superstar P!NK headlining on Friday 2 July, ...</description>
		<link>http://www.brandsbandsfans.com/archives/1657</link>
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